What people say.

"Aimee is a talented person to work with, she's able to take a project brief and run with it even in very complex environments she stays calm and is flexible enough to work within the situation. She has great analytic thinking skills which was key to the success of our project. Aimee's knowledge, advice and design approach made her an absolute pleasure to work with. She created a positive and enjoyable work environment and I would eagerly collaborate with her again."

Lina Nillson - Service Design Lead, Ministry of Justice

"Aimee is an incredibly talented designer and a fabulously supportive team member. She's great at getting people engaged and excited about the design process without them realising they are doing it. She's also incredibly productive and keeps everyone's energy up by asking powerful questions and steering us all in the right direction. Would have her in my team any day of the week."

Cara Bermingham - Head of Agile, Co-op

"Working with Aimee was a bit like my right hand meeting my left hand for the first time. She's an incredibly talented designer with an in built barometer that constantly gauges the feel and energy of the people she's working with. Aimee has firsthand experience of a plethora of tools and methods at her disposal, which allows her to understand exactly what to do and when. Coupled with maybe the most pragmatic brain I've worked with and an operationally focused mindset, she consistently cuts through the nonsense to keep everyone focused and arrive at the best possible outcome for the project."

Phil Hesketh - Lead Service Designer

"I worked with Aimee at UKHSA on design strategy; she was fantastic. She had a wealth of previous experience to draw on. I found that Aimee's knowledge, her thoughtful advice, and her approach made her an absolute pleasure to work with. She never forgets that work, particularly creative work, should always have an element of play, and fun, to make it both enjoyable and productive."

Tom Morgan - Lead Designer, UK Health Security Agency

"Aimee was fantastic to work with. Anytime the team was stuck, a conversation with Aimee would set us down the right path with a clarity of purpose. Aimee cares deeply about team dynamics and has the design-thinking and facilitation skills to back it up. I would jump at a chance to work with Aimee in the future!"

Mindy Lee - Senior Service Designer

"Her systematic and pragmatic approach to solving design challenges, always backed up by evidence and seeking the optimal outcome for the client. She cares deeply about team culture and brings a wealth of knowledge and tools on facilitating high-performing teams."

Radina Doneva - Research Lead

"Aimee is an incredible person to work with, she's able to take a project brief and run with it. She leads with empathy and ensures that all voices are represented and understood. Aimee is a safe pair of hands and a fun person to work with."

Vimla Appadoo - Founder and Director of Culture Design

"Aimee's passion, insight, and understanding of progressive business culture helped us create a truly unique studio delivering great work."

Charlie Meachin - Design Director

"Aimee speaks two languages and comes from two worlds. She is the bridge between logic and emotion. That bridge is VERY POWERFUL."

Lauren Currie - Founder, Upfront